Community Campaign Communications
ADC Foundation - August 26, 2009
Every fall the ADC Foundation and ADC partner to promote our active community involvement by hosting the Twin Cities Community Campaign. The campaign encourages employees to donate money toward one of three federations of charities (Community Health Charities, Greater Twin Cities United Way and Minnesota Environmental Fund). It's also a time to come together as one ADC team to participate in team-building events.
The 2009 theme was, "i care. i give. i benefit". Working side-by-side with the foundation and the Marketing creative team, I wrote messages and created copy. Samples from the latest campaign include posters, a launch e-mail, a weekly e-mail and a Macromedia Flash banner file.
This campaign was a 2009 PR News' CSR Awards finalist in the Employee Relations category.