The below writing samples represent various communication vehicles created for:
Click on each link to view information about each sample and to access content.
Dave McGillivray, the race director of the BAA Boston Marathon, stood at the front of a room filled with eager runners awaiting his words of wisdom. An athle...
To support the Life Time Run and Swim businesses over the summer of 2012, the Interactive Content Team wrote various advertorials for placement in print and ...
The “yoga body” has been drawing new practitioners to yoga for decades. After all, who doesn’t covet the tight, toned, strong, lean muscles and confident pos...
Summer is the season when we yearn to quench our insatiable thirst for water by hitting the pool. From sun tanning to swimming laps to cooling off with famil...
To run or not to run with music? Everyone has an opinion about listening to music while running. Since the heyday of the Sony Walkman to the ubiquity of the ...
Are you a triathlete, runner or cyclist? Chances are you feel confident about the running or cycling. But open-water swimming or swimming in general might ma...
Beach season is nearing — how is your midsection shaping up? We spoke with two Group Fitness instructors who teach Core, a 30-minute class that tightens and...
To run or not to run with music? That is the question. Everyone has an opinion about listening to music while running. Since the heyday of the Sony Walkman ...
As content owner for the LifePower Yoga business, I assist in marketing promotions for its various events. One of these campaigns include the LifePower Yoga ...
So you think you’re a tough guy? You can bench-press 250 lbs. without batting an eye. Grunt. Your free throw is spot on, 80% of the time anyway. Swoosh. But ...
In today’s world, we are consumed by disruptions and distractions. Life is ever moving, ever evolving and it’s hard to keep up. That’s why we flock to yoga: ...
Meet Jim Smith, a recent addition to the staff at Life Time Fitness Alpharetta and head coach for the Life Time Fitness Swimming swim team based in Atlanta, ...
Group Fitness Junkie: Noun. A person who is fanatical about all things sweating, pumping and grooving in the Group Fitness department at Life Time Fitness. ...
ADC celebrated 75 years of transforming communication in 2010. As part of that celebration, our communications campaign included an interactive Flash timeli...
In May 2010, ADC's Professional Services business unit launched a new Lean Sigma initiative across its 1,000 U.S. employees. Known as "APS Lean Services," o...
Our intranet's home page, Broadway, features a seven-piece Flash banner. I work with a corporate designer to update these on a weekly basis. Most banners ar...
Every fall the ADC Foundation and ADC partner to promote our active community involvement by hosting the Twin Cities Community Campaign. The campaign encoura...
ADCalmanac is a weekly e-newsletter distributed globally to employees. It's sent every Monday and is intended to provide updates for the forthcoming business...
Throughout ADC's fiscal year in 2009, cost-savings initiatives have been a major focus of our corporate communications. One initiative seeks to reduce expens...
Following a course entitled "Communications Technology" at the University of St. Thomas, I began touting the advantages of social media as a useful communcia...
